View project Common Ground
Visual identity & art direction
A small collection of identities, websites, printed things, and experiments. Here’s what I’ve been making.
Explore my work6 projects, all.
View project Visual identity & art direction
Web design & interactive prototype
View project Editorial design & typography
View project Art direction & image making
Motion design & creative coding
Graphic design & interactive web

I like finding the right form for an idea. Sometimes that’s a visual identity, sometimes a website, a magazine, or a small experiment that moves.
I usually start with a sketch and a question. The work here follows those questions through type, colour, images, and code. This is a place to share both the finished pieces and the thinking around them.
A poster language, made for the browser. Change a shape, make some space, and try a different composition.
A shape to start with.
ArchRoom for possibility.
See what happens next.
1 / 3Original palette · Arch form · Spacing 18% · Composition 1 of 3
A few things noticed along the way.
I like looking at type before I have a layout in mind. The curve of an a, the weight of a capital, the space between two letters. It is a useful reminder that an identity starts making an impression long before it says very much.
Explore the projectThese colour tests are deliberately simple. By keeping the shapes still, I can pay attention to the relationship between colours. I use this kind of quick exercise before committing to a larger visual system.
Explore the projectSmall Weather began as a few still compositions. Moving between them made the pauses just as interesting as the transitions. The interactive version starts still, so you can choose when to set it in motion.
Explore the project